First Meeting · · 6 min read
PM Surya Ghar Leads: How to Close Subsidy Customers in the First Meeting with a 3D Solar Draft
PM Surya Ghar has brought millions of first-time buyers into rooftop solar. They are excited about the subsidy — and confused about almost everything else.
This article is part of our series How to Close Solar Deals in the First Meeting. It covers one of the most common challenges Indian EPCs face — and how a 3D SolarDraft workflow with SolarDraft helps you solve it before the meeting ends.
The challenge
Customers ask: How much subsidy will I get? What size should I install? Will my roof take 3 kW? What paperwork is needed? Each question is a chance to build trust — or to lose the customer to confusion.
With subsidy capped at ₹78,000 for 3 kW and above (as of 2026), sizing conversations matter.
Why it happens
- Subsidy slabs (₹30,000 / ₹60,000 / ₹78,000) confuse customers.
- Customers don’t know their right system size.
- Process and paperwork feel complicated.
- Many installers compete for the same leads.
What it costs your EPC
Confused customers postpone decisions until they “understand the scheme better” — often with another installer’s help.
How SolarDraft solves it in the first meeting
SolarDraft lets you show the right-sized system on the customer’s roof in 3D, with an energy report that matches their consumption. Pair it with a clear subsidy explanation and you can close in the first meeting.
- One-click panel fill to show 1, 2 or 3 kW options.
- Energy report matched to consumption.
- Proposal builder to include subsidy details.
- Mobile app for doorstep meetings.
First-meeting playbook: 5 steps
- Check the customer’s bill and sanctioned load.
- Build the solar draft and show 2 kW vs 3 kW options.
- Explain the subsidy slab for each option.
- Generate the proposal with net cost after subsidy.
- Help them register on the portal before you leave.
Always verify the latest subsidy on pmsuryaghar.gov.in before quoting. See our PM Surya Ghar guide for details.
Solar draft vs traditional first meeting
| Traditional first meeting | With a SolarDraft 3D solar draft | |
|---|---|---|
| What the customer sees | Brochure & price list | Their own roof in 3D |
| Energy estimate | Rule of thumb | Energy report with losses |
| Proposal | Sent 2–3 days later | Built in the meeting |
| Absent decision makers | Hear it second-hand | Open the 3D link |
| Typical outcome | “Let me think about it” | Decision today |
Related reading
- The complete first-meeting playbook for solar EPCs
- Is Your Designer the Bottleneck? Let Sales Create a Solar Draft in the First Meeting
- Small Solar EPC vs Big Brand: Win Trust in the First Meeting with Professional 3D Designs
- Best solar design software in India (2026)
Try it yourself
See your next customer's roof in 3D — in the first meeting.
SolarDraft is solar draft software for Indian EPCs, from ₹20,000 per year + 18% GST with training included.
Visit SolarDraft.org →Frequently asked questions
What is the PM Surya Ghar subsidy?
As of 2026: ₹30,000 for 1 kW, ₹60,000 for 2 kW and ₹78,000 for 3 kW and above (higher in special category states). Verify on the official portal.
How does 3D design help PM Surya Ghar sales?
It shows the right-sized system on the customer’s own roof, making sizing and subsidy decisions easier.
Can I show multiple system sizes?
Yes — adjust panel count and regenerate the energy report in SolarDraft.